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P&G To End Animal Testing

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By: TOM BRANNA

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The Procter & Gamble Company has joined with the Humane Society International’s #BeCrueltyFree campaign to ban animal testing for cosmetics in all major global beauty markets by 2023. The campaign was launched in 2012 with the aim of extending the European Union’s legal precedent—banning cosmetics animal testing and the sale of newly animal tested cosmetics—to countries where this practice is still allowed or even mandated by law. P&G’s support for #BeCrueltyFree will include join...

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